Powered By TodayTix – Future-focused platform connecting audiences to experiences with unified marketing, ticketing, and analytics.Powered By TodayTix – Future-focused platform connecting audiences to experiences with unified marketing, ticketing, and analytics.Powered By TodayTix – Future-focused platform connecting audiences to experiences with unified marketing, ticketing, and analytics.Powered By TodayTix – Future-focused platform connecting audiences to experiences with unified marketing, ticketing, and analytics.

The future
of ticketing.

A seamless integration between finding your audience and selling your tickets.

Seamless ticketing integration – helping partners find audiences and sell tickets effortlessly.

Demand generationat our core.

One product that has marketing, ticketing and analytics working towards the same goal of connecting audiences with unforgettable experiences.

Get Powered By TodayTix

Who we are.

Our mission: Find a Seat for Everyone.

Since launching the first Digital Lottery in 2013,
the ethos of TodayTix Group has been to find new and incremental audiences, no matter the hurdle.

$3B

All-time GMV

20M

Global Members

4.9

iOS App Store

(33K Reviews)

What worked for us, made to work for you.

It's hard to achieve consistent conversion.

Sell tickets in fewer clicks with our fully branded, seamless checkout flow.

Fully branded, seamless checkout designed to improve ticket sales conversion rates.

It's hard to access data
that leads to action.

Optimise sales with realtime data and automated dynamic pricing that sparks stronger conversion.

Sales optimization tools delivering actionable insights and dynamic pricing.

It's hard to make sell more than just tickets.

Sell the full experience by offering upsells like food, drinks and VIP experiences.

Boosting sales beyond tickets with upsell options for food, drinks, and VIP experiences.

It's hard to find
the right audience.

Get access to our in house marketing agency Arthouse and a ready-to-buy audience through TTG's global reach.

Access to TTG's marketing agency and global audience to target the right customers.Access to TTG's marketing agency and global audience to target the right customers.

Feature Highlights

Branded
Booking Path

A white-label ticketing solution that keeps your brand front and center.

Primary Platform Flexibility

Integrations with all major systems so we can work with any box office or use our own effortless primary ticketing system.

Google & Apple Pay

Enable seamless, secure transactions.

Pay in Local Currency

Offer a frictionless checkout experience for global audiences.

Zero-Risk Ticket Protection

Provide peace of mind to customers with no risk to your wraps.

Audience Insights

Identify trends and tailor marketing based
on real audience behaviour.

Arthouse

Work with our in house marketing agency to find the right audience for you.

Extras & Upsells

Maximize revenue by offering food, drinks, merchandise and upgrades.

Secure E-Tickets

Provide safe, hassle-free digital ticketing to keep your audiences mind at rest.

BETA

Automatic Dynamic Pricing

AI-driven pricing tools to optimize revenue.

BETA

Subscription Services

Encourage repeat purchases and audience loyalty.

BETA

Donations

Capture donations from your customers.

Real life impact.

sold out
Hold on to
me Darling
sold out
Vanya
sold out season
Little Island
2024
Sell through
All Nighter
conversion
Royal Court
sold out
Danny and
the Deep
conversion
White Chip
sold out
Hold on to
me Darling
sold out
Vanya
sold out season
Little Island
2024
Sell through
All Nighter
conversion
Royal Court
sold out
Danny and
the Deep
conversion
White Chip

Off-Broadway forces you to step on the gas and make the most efficient decisions. PxT put marketing and ticketing under one roof and gave us access to TTG’s data and expertise; helping us sell out Danny and the Deep Blue Sea and Hold On to Me Darling.

John Johnson, Producer

Impressive here is the marketing outreach performed by Arthouse, which filled this large Off Broadway venue with young theatergoers who are pretty much the age and sex of the five characters on stage.

The Wrap

Interested?

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FAQS

What is Powered by TodayTix?

Powered by TodayTix is a white-label ticketing solution built by the team behind TodayTix. It lets productions and venues sell tickets directly to audiences using the same technology that powers TodayTix. We also offer a full primary ticketing system and access to our in-house marketing agency Arthouse; each designed to work seamlessly together or on their own. You can pick and choose the parts that work best for your show.

Who is Powered by TodayTix for?

Powered by TodayTix is designed for producers, venues, and marketing teams who want to own their customer journey, increase conversions, and access premium tech without the hassle of building it from scratch.

What features are included?

Powered by TodayTix includes a fast, mobile-first booking flow, waitlist tools, retargeting integrations, upsells (like drinks or merch), and a flexible reporting dashboard. We’re adding new features every month. Please see full list above.

How is this different from TodayTix?

TodayTix is a marketplace; Powered by TodayTix is your own branded site and suite of tools. You control the messaging, pricing, and customer data; but benefit from the same proven tools behind TodayTix’s global success.

I already have a ticketing system, can I still benefit from Powered By TodayTix?

Yes, Powered by TodayTix comes with advanced API integrations for every major ticketing platform (Spektrix, Tessitura, NLiven, ENTA, Audience View, Line Up and more). Your box office can continue to use their system whilst Powered By TodayTix layers on top to make your online booking path as seamless as possible.

Do I need a developer to use Powered by TodayTix?

No. We handle the setup, onboarding, and updates. You’ll work with our team to get your site live quickly, then you can focus on selling tickets; not managing code.

What support do I get?

You’ll be assigned a dedicated account manager and ops lead. Our team handles site setup, show builds, and ticketing integrations; plus ongoing support throughout your run.

What does it cost?

Our pricing is flexible depending on your needs. Talk to our partnerships team for a quote based on your show or venue

Can Powered by TodayTix sell non-ticket items like drinks or merch?

Yes. We’ve built upsell tools to let customers add drinks, merchandise, or other extras at checkout.

How long does it take to go live?

We can launch a standard Powered by TodayTix site in under two weeks, depending on the complexity of your setup and show.